If your travel app gives someone the wrong information – a late arrival, a missed connection, a broken journey – it doesn’t just frustrate them. It knocks confidence in your brand. And it only takes one bad experience for that user to start looking elsewhere.
When IMS’ mobile apps started failing, the cracks weren’t just technical. Crash rates were rising. Bugs were going unresolved. Clients were losing faith. They needed to act quickly, but a full rebuild just wasn’t realistic.
Musi was a well-loved music app with over 66 million downloads. It didn’t host pirated files or shady links, it simply let users stream audio from YouTube videos through a clean, ad-supported interface. By all appearances, it was above board. But that didn’t stop Apple removing it from their store, without a single warning.
The app’s parent company, DO Global, had been running ad-clicking scripts behind the interface. These scripts were generating revenue by tapping ads without the users’ permission. The developers said they didn’t know it was happening.
AppGratis was an app discovery platform that helped users find daily deals on other apps. It wasn’t spammy, it wasn’t shady. It had a clean interface, real editorial curation, and millions of loyal users who trusted its recommendations.
Manomio’s Commodore 64 emulator was delightfully different. It wasn’t another grey-market retro app. It had licences, it offered only legal games, it had a clean interface and on-screen controls that let users enjoy a faithful, old-school experience.