PaceNotes has been developed to support the development of learner drivers. Its purpose is to reward learner drivers who go through a recording program of driving in various conditions while learning with a parent or DVSA approved Driving Instructor with a discount to their insurance. The aim of PaceNotes, through this scheme is to create more competent and safer new drivers on the roads and reduce first year collisions.

What is PaceNotes

PaceNotes, the Learner Driver Assistant, connects novice drivers with their approved driving instructor preparing them for independence on Great Britain’s network of roads and motorways.

Learner drivers can review their progress and rate their driving lesson experiences; moving them closer to achieving their goal of attaining their full driving license and social independence.

PaceNotes offer both learner driver and instructors with an unparalleled opportunity to engage and communicate, catering for tailored lessons based upon individual needs, offering a more informed learner-driver experience.

Why PaceNotes Matters

PaceNotes was developed after a member of the Trak Global team suffered a tragic loss in a driving incident involving a newly qualified driver. A gap was identified between real driving conditions and what most learner drivers undergo with their instructors.

The idea was to create a system that encouraged learner drivers to undertake a higher quality training scheme which could be logged and tracked throughout the course. This would make them a more competent and safer driver and make them more attractive candidate to insurance companies.

The PaceNotes scheme benefits:

  • The learner driver with a reduced insurance quote.
  • Insurance companies with safer drivers and therefore less claims.
  • All other road users as the new drivers on the road would have a higher quality of training.

The App

PaceNotes records, tracks and reviews driving lessons, allowing for feedback that can focus lessons and area’s of improvement.

Reflective log for each lesson to encourage engagement with the app and allow learners to feedback their feelings to their instructors.

Built in dynamic dashboard displays to instantly inform and reward drivers with their progress through the sheme.

The in-built tracking will track live road conditions such as road type and weather conditions allowing for learners and instructors to see gaps in the learning process.

Indiespring’s “Apps for Good” scheme


Indiespring don’t just want to be involved in profitable projects; we aspire to be involved in projects that make a conscious social change within society. This is why PaceNotes was such an exciting project to be involved in.

If you want to see some of our other social venture please check out our Apps for Good

Pacenotes Mission Statement:

Reduce first year collisions involving new drivers by 20% by providing improved experience of varied driving conditions.

pacenotes screen 5

Agile Workflow

The ability to adapt and move quickly has been key in delivering the app to often fluid specification and this would have been very difficult in a conventional agency model.

Agile workflows allowed all teams to work on the project simultaneously and with the sharing resources all teams had to be flexible and communicate regularly as the goal posts shifted and the project evolved. Often the teams worked onsite with each other so we could turn the project around as quickly as possible. 

Find out more of the benefits of Agile in our article about Agile and Waterfall project development and which method is best suited to which type of project here.

Partnership Program

With PaceNotes being a joint venture between Indiespring and Trak Global and in conjunction with Highways England and DVSA it is a great example of Indiespring’s partnership program. By using a profit sharing model against the app’s long term revenue and discounting the design and build of the app we were able to get the app to market quickly and effectively whilst also keeping costs low for an app which was considered to be reasonably speculative by Trak’s senior team.


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