Meg Thornley Social Media and Project Manager Aid Training Live! The new site went live at the start of the month after a lot of collaboration and hard work from both Aid Training and indiespring. Aid provide courses for those wanting to become experts in skills, or further their abilities at work. They offer courses such as fire marshalling, food safety, and first aid, as well as helping employers to train their staff. The new site needed to be smoother in order to increase Aid Training’s conversion rate, but needed to be kept in Drupal so no further staff training was required to incorporate the new system. We put our experienced developer Rob Traynor on the case. We decided the job would be perfect for Rob as he is well versed in, among other things, Drupal. We also decided to put our designer Andy Bellass on the case to create a set of bespoke templates for the site that stuck with the same themes and feel as the old site, but included up to date features and a more modern look. Also working on Aid Training’s new site were project manager James Marshall and Quality Assurer Steve Sandbach. The design of the final product, as well as it’s back end structure, are still loyal to the original Aid Training branding. Since the site has been live, Aid’s conversion rate has increased by 53.67%, so they have more customers than ever who are ready to start bettering themselves. Take a look at a side by side of Aid Training old and new sites This is only the start for Aid Training’s new online presence, and our next plan is to set up an online learning experience through which users can sign up, complete courses, and track their course progress. If you’re interested in broadening your horizons, here is the aid training site.